Websites

Always growing, constantly refining

justvanilla.com

Since 2019, we’ve worked with Vanilla to continually refresh their website and visual design system across the board. As a quickly growing startup, they’re constantly evolving what they offer and how they present it to their audience.

Bringing books online

heggerty.org

Partnering with Heggerty and working side-by-side with CEO Andrew Follett and his team, we created a website and suite of digital curriculums to adapt to the urgently evolving educational industry and meet the growing demand from teachers for digital tools.

Launching a hub for Sophia Bush

theworkinprogresspod.com

In collaboration with Squarespace, we designed and launched a place for Sophia Bush to host her thriving podcast, newsletter, and online shop. The podcast features frank, funny, personal, professional, and sometimes even political conversations with people who inspire Sophia about how they’ve gotten to where they are, and where they think they’re still going.

Redesigning a powerful video + animation portfolio

demoduck.com

Rubric and Demo Duck go way back. Over the years, we've helped the team maintain a fresh online presence through a handful of website revamps. With this 2022 site, the goal was to elevate the brand presence with a refreshed design approach and provide the team with a versatile website backend for easy updates.

A fresh and functional update for an icon

wtfpod.com

Rubric refreshed the iconic podcast’s online experience with the listener-on-the-go in mind. The site offers one-touch access to the latest episodes, and an intuitive ‘People’ search to quickly navigate through hundreds of fascinating guests.

Bringing the showroom to you

woodyshome.com

In 2020, Woody’s Home saw an uptick in enthusiasm from customers looking to enhance their homes, but they were hesitant or unable to visit the showroom. Rubric created a new website that leveraged large-scale videos and imagery of their products to bring the showroom experience to the user.

Extending clean energy to local communities

joinsolar.org

Rooftop solar isn’t accessible or realistic for 80% of households, but anyone can participate in community solar. In collaboration with our friends at Livestock Direct, we launched a powerful website that allows people to join local solar gardens and harness the power of solar energy for the good of the climate.

Access to the world’s best mentors

GROO.CO

Groo helps people looking to better their careers by connecting them with online mentors—vetted coaches, proven entrepreneurs, and senior corporate executives. As a new brand, Groo invited Studio Rubric to design its brand identity and website for its initial launch.

An on-the-go festival schedule

vulture festival

Our challenge was to create an intuitive, engaging, and helpful tool to showcase a large number of events and talent appearances. We created a website that emulated the excitement of the festival and made it easy to find events, talent, and tickets on the go.

Celebrating a diverse skill set

laramossler.com

Lara Mossler has a variety of work across multiple disciplines (artist, inventor, activist, permaculturalist, and product manager) that she’s historically displayed across various websites, social media accounts, and under different names. We created a way to organize and share all her work under one portfolio site to establish her online presence in a more clean, organized system.

An off the grid showcase

colinking.com

In partnership with Squarespace, we worked with designer and stylist Colin King to create a custom website to showcase his work in high-impact, full-screen images, stretching beyond the usual Instagram-style feed of images.

A multifaceted artist’s hub

shoprachelburke.com

Rachel needed a central system to represent her multifaceted brand—a place to sell her products, showcase her art, engage customers, and connect with collaborators. In partnership with Squarespace, we launched a custom site that reflects the energy of her work while being flexible enough to grow with her business.

Letting the art speak for itself

andredwagner.com

Andre D. Wagner is a Brooklyn-based photographer who explores the poetic nuances of daily life – through city streets, neighborhoods, and the youth of New York. In partnership with Squarespace, we created a website that supports the quality of his monochromatic photography without distracting. The site also includes a dark and light mode toggle allowing the user to customize the viewing experience.

A taste of New York’s finest food

taste.nymag.com

New York Magazine approached us to help strategize and execute the design and development of the website for their yearly culinary event, New York Taste, featuring more than 40 celebrated chefs, mixologists, and rising stars on the New York City restaurant scene.

Creating the tools to amplify voices

creativeblackwomansplaybook.com

In collaboration with Weglot and Co-Conspirator Press, we created a multilingual showcase site on Squarespace for Co-Co’s publication, “The Creative Black Woman’s Playbook,” written by Veronica Camille Ratliff.