IDENTITY + WEBSITE DESIGN
RFi is a full service production company based in NYC with a brand new international network of writers, directors, photographers, DP's, and editors. They came to us in need of a brand that matched the freshness and energy of their collective creative talents. We built a new mark that maintained the essence of their previous logo, but with a simplified, quasi-dimensional spin. We then built a fully responsive online experience that immerses users in eye-popping color and movement to create a lasting first impression and promotes new business inquiries.